Press Releases 2017

11.13.2017Publicis Health Acquires PlowShare Group

10.30.2017Publicis Health Integrates PLBM Into SSW

05.11.2017Publicis Health Leaders Recognized by Healthcare Businesswomen’s Association

02.22.2017Publicis Health Strengthens Its Executive Leadership with Key Appointments



11.13.2017Publicis Health Acquires PlowShare Group

10.30.2017Publicis Health Integrates PLBM Into SSW

05.11.2017Publicis Health Leaders Recognized by Healthcare Businesswomen’s Association

02.22.2017Publicis Health Strengthens Its Executive Leadership with Key Appointments



11.13.2017Publicis Health Acquires PlowShare Group

10.30.2017Publicis Health Integrates PLBM Into SSW

05.11.2017Publicis Health Leaders Recognized by Healthcare Businesswomen’s Association

02.22.2017Publicis Health Strengthens Its Executive Leadership with Key Appointments

  • Medicus International New York and Bentley University Collaborate on Training Healthcare Providers in Interpersonal Communications Skills

    10/29/2010 11:00:00 AM

    Medicus International New York and Bentley University collaborated on the development of a curriculum to train healthcare providers in interpersonal communications skills. Medicus International New York, a division of Publicis Healthcare Communications Group (PHCG) that specializes in medical communications and education, will be working with Helen Meldrum, EdD, Associate Professor of Psychology at Bentley University, to create educational programs to enhance interpersonal communications that can be delivered as in-service presentations in a wide variety of healthcare settings across the country.

    Full story

    New York, NY

    Medicus International New York

  • Saatchi & Saatchi Wellness Wins at the MM&M Awards 2010

    10/14/2010 12:09:00 AM

    Saatchi & Saatchi Wellness (SSW), an agency brand that handles integrated marketing within the Publicis Healthcare Communications Group (PHCG) network, won three awards during the MM&M Awards held on October 12. The 7th Annual MM&M Awards champions creativity and effectiveness in healthcare communications.

    Full story

    New York, NY

    Publicis Healthcare Communications Group

  • What Physicians Want! Survey

    10/12/2010 4:27:00 PM

    The first What Physicians Want! survey was conducted by Publicis Selling Solutions—a division of Publicis Touchpoint Solutions—and Sermo and published in 2008. The objective of that initial survey was to assess how physicians felt the biopharmaceutical industry was serving them and to determine how to better fulfill that value proposition to these critically important customers.

    Full story

    Publicis Touchpoint Solutions

    White Paper

  • Publicis/Sermo Survey: Physicians Want Biopharma Companies to Use Multiple Channels to Deliver Value to Their Practices

    10/12/2010 12:00:00 PM

    Physicians increasingly want biopharma companies to use a combination of communication channels to deliver the best value for their practices, including higher-quality field sales representatives and a variety of nontraditional representatives. The message delivery mix should also include expanded use of digital solutions such as professionals-only websites and eSampling, reports a new study conducted by Publicis Touchpoint Solutions and Sermo—an online community exclusively for physicians.

    Full story

    Yardley, PA

    Publicis Touchpoint Solutions




 

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